If you want your ice-cream cool and trendy, this is the place to be: Polka Gelato opened just this month in Fitzroy Square. There, in a beautiful historic building, you can indulge in Italian hand crafted artisan gelato. Sounds fancy. It's supposed to be an enlightening experience.
Interiors and brand identity were designed by studio Vonsung, who aimed to create a nice contrast to historical setting and avoid a cliché of pop-culture type, pastel-colored ice-cream parlor. "An early decision was to place the Polka’s colourful, beautifully crafted gelatos as the central focal point and make the surrounding interior resemble the sculpted nature of the hand-made gelato."
images via: architizer